Audience Research

Nobody younger than 15 can watch a film in the cinema with this rating. Films under this category can contain adult themes, hard drugs, strong words, moderate-strong violence/sex references, and mild non-detailed sex activity.

Nobody younger than 18 can watch a film in the cinema with this rating. Films under this category do not have limitation on the bad language that is used. Hard drugs are generally allowed, and strong violence/sex references along with non-detailed sex activity is also allowed.


With reference to the BBFC, I believe that the film we are making should be a 15, therefore anybody under this age will no be able to watch the film in the cinema. This is because of the use of moderate-strong violence, the use of strong language and slight references to drugs.


A similar film which is called "The Rite" was classified as a 15 recently by the BBFC. The genre of this film is Horror, therefore it may share similar things to the film we are making. It contains strong supernatural horror and disturbing images. It is very likely that our film will make scenes which will contain rather disturbing images, this is because of the plot. Supernatural horror may also arise in our production. 


This film will appeal to a target audience which get a thrill out of horror. The target audience will obviously for people aged around 20-30, anybody over the age of 15 can watch it but the fact that its a horror makes it more suitable for an older audience. The way it gets to the audience is by the characters, gore and the narrative itself.

Second Timeline (Bug)

We did a time line to give us ideas on how we could construct our opening sequence as well as helping us get the titles in the correct order as we used these to make sure our titles were correctly placed.

First Timeline (Seven)

We did a time line to give us ideas on how we could construct our opening sequence as well as helping us get the titles in the correct order as we used these to make sure our titles were correctly placed.

9 frame analysis

   The whole opening scene is close ups of wooden dolls faces, they all seem to show shocked, sad,creepy and angry emotions, although there are a lot of different emotion they all looks scary, this show that the story is going to be based around ventriloquists or something of that sort, this also shows that the wooden dolls aren't going to be the hero's of this story, they are going to be the opposite. The  clips of the dummies just fade from one to the other, apart from the last two frames merge as a graphic match, to show that evil is hidden behind the ventriloquist dolls, this could maybe hint that the last doll is the evil one and is maybe going to get the other dummies to become evil too. As all of the shots are close ups it makes the audience feel more connected to the dummy which could make it more scary/creepy. The titles are dotted around the screen fading with the clip, as they both fade together it makes it look more professional than if they were out of time of each other, the opening sequence follows the tradition by ending the titles on edited by. The music behind this clip is very eery which adds the the idea of the ventriloquist dolls being evil.

Initial Ideas

initial ideas on Prezi

Top-Grossing Genres 1995 to 2010

This Table  shows that horror is in the middle of the genres and although it is only six places below comedy, comedy has made 1321 more films, therefore part of the reason horror isn't as popular as other genres could be that it doesn't make as many films. 

Top Movie of Each Year

1995 - Batman Forever
1996 - Independence Day
1997 - Men in Black
1998 - Titanic
1999 - Star-wars Ep.1: The Phantom Menace
2000 - How the grinch Stole Christmas
2001 - Harry Potter and the philosopher stone
2002 - Spider-man
2003 - Finding Nemo
2004 - Shrek 2
2005 - Star-wars Ep.3: Revenge of the Sith
2006 - Pirates of the Caribbean: dead mans chest
2007 - Spider man 3
2008 - The Dark Knight
2009 - Transformers: Revenge of the Fallen
2010 - Toy Story 3

These Result show how horror isn't a very popular genre, as it has a lot of loyal fans but its not as popular as other genres as they have more fans but they are not as loyal as they are more interested in what famous actor is in it rather than the story like, where as a lot of horrors don't star many famous actors but attracts fans due to the story-line.

Top Grossing Films Of All TIme

Horror films seem to be produced by a range of different people but Universal have some of the top horror films, as shown by having 3 in the top 5.

Sequels of high grossing horror films are also in the top 25, show by Jaws 1 & 2 being in the top 5, the first being Jaws 1 and Jaws 2 being 5th and Scream - 13th, Scream 2 - 17th and Scream 3 - 25th. This shows that a successful francise can create a large gross in revenue.

Jaws (Number 1) gross revenue is almost 7 times as much as Scream 3 (Number 25).

Best grossing films of 2010

Paranormal activity 2 is the highest grossing film but it was cheap to make as it doesn't use many locations or actors and doesn't use well known actors. Paranormal Activity, Resident Evil And Saw are all sequels, this improves the income as fans of the other film(s) will be desperate to go and see the new one. A Nightmare on Elm Street is a  remake of an old movie, as people will have already seen this film it may have interested them to see how they recreated the special effects etc. Although A Nightmare on Elm Street is second, Paranormal Activity Sold over 2,000,000 more tickets and brought in over $20,000,000.

History of horror

A brief insight into the history of horror movies

View more documents from casey16.

The exorcism of Emily Rose

This clip shows how no dialog and just low ominous tones and different shots can create an eery effect.

Dead silence

This clip is useful as it shows how simplicity can be effective, extreme close ups on lips can create an eery effect as do a lot of shadows.

Mind map

Partners, Genre and Convention.

On this opening sequence I am working with Kieran Morris, Andrew Naisbitt and Liam Patterson on a Horror opening.
The conventions of a horror movie are aspects such as low key lighting, shrill string instruments, blood, screams, darkness and many more. We will be incorporating some of these aspects into our opening sequence.